The Problem
You've read ISO 22361.
But will your plan survive a real crisis?
You know what Clause 8 says. You've mapped your stakeholders. You have a document somewhere with "crisis communication plan" in the title.
But when the data breach hits at 03:00 — when the social media storm explodes before your morning coffee — when the regulator calls and the CEO is in another time zone — will that document hold?
Most crisis communication courses teach theory in a classroom. You leave with a certificate and a slide deck. You don't leave ready.
The Solution
This workshop puts you
in the crisis room — on day one.
This is not a lecture. This is a 16-hour immersive implementation programme, mapped to ISO 22361 Clause 8, delivered face-to-face in major business centres worldwide.
Over two intensive days, you will navigate a live crisis simulation — "Operation ClearView" — with six real-time injects across five simulated channels. You will deliver a statement on camera. You will build a stakeholder map under pressure.
You will leave with a complete 90-day implementation roadmap, 50+ templates and tools, and the confidence that your plan works because you have already stress-tested it.
What Happens in 2 Days
Build the framework,
then feel the pressure.
Day 1 — Build the Framework, Then Feel the Pressure
09:00–10:30
Module 1: The Strategic Foundation
Clause 8.1+8.2 · Phase: Anticipate
Define your crisis communication objectives and governance framework.
10:45–12:15
Module 2: Stakeholder & Reputation Management
Clause 8.3 · Phase: Anticipate
Live stakeholder mapping exercise using your real organisational context.
13:15–14:45
Module 3: Roles, Responsibilities & Team Structure
Clause 8.4 · Phase: Engage
Design your team, assign decision rights, then step in front of the camera — on-camera spokesperson exercise with video playback and peer feedback.
15:00–17:00
Live Crisis Simulation — Phase 1: 'Operation ClearView'
Three injects in real time
A data breach announcement, a social media explosion, a CEO press conference demand.
Day 2 — Master the Channels, Close the Gaps
09:00–10:30
Module 4: Strategy & Principles Under Pressure
Clause 8.5+8.6 · Phase: Engage
Message development frameworks, approval processes that work at speed.
10:45–12:15
Module 5: Cross-Channel Consistency & Barriers
Clause 8.7+8.8 · Phase: Sustain
Maintain message integrity across every channel.
13:15–14:30
Module 6: Social Media Opportunities & Threats
Clause 8.9 · Phase: Sustain
Social media war-room exercise.
14:45–16:00
Live Crisis Simulation — Phase 2: Escalation
Three more injects
A regulatory inquiry, an employee leak, an activist campaign.
16:00–17:00
Module 7: Integration & 90-Day Implementation Planning
Phase: Restore
Debrief the simulation, extract lessons, build your implementation roadmap.
The Simulation
"Operation ClearView":
A crisis simulation built for real pressure.
A sophisticated cyber-attack hits a financial services firm. Customer data is compromised. The story leaks before you are ready. Every decision has consequences.
Six injects
Arriving unannounced across two days via simulated news bulletins, social media posts, internal comms channels, stakeholder phone calls, and direct leadership demands.
Role-assigned teams
Spokesperson, social media lead, internal comms, stakeholder liaison — every participant performs a function under pressure.
Structured debrief
After every phase: what worked, what collapsed, and what ISO 22361 Clause 8 says you should have done.
What you'll leave with
Locations, Pricing & What's Included
Public programmes —
delivered worldwide.
Dubai — Public Programme
Transformation Collection
Early bird
EUR 2,490 / USD 2,740 per person
Regular
EUR 2,990 / USD 3,290 per person
Central Dubai business district · Next date: contact us
EU / UK Cities
London, Brussels, Amsterdam (rotating)
Early bird
EUR 1,890 / USD 2,080 per person
Regular
EUR 2,490 / USD 2,740 per person
Rotating schedule — contact us for next date
3-Day Extended Programme
Dubai or EU
Early bird
Dubai: EUR 3,490 / USD 3,840 · EU: EUR 2,890 / USD 3,180 per person
Deeper implementation work over three days
Corporate In-House — Bespoke Engagement
Delivered at your offices anywhere in the world. Fully tailored to your organisational context. Minimum group sizes apply.
EUR 5,000 / USD 5,500 per person (1-day intensive) · EUR 7,500 / USD 8,250 per person (2-day intensive)
Quoted individually per engagement. Contact us to discuss your requirements.
All programmes include
2 full days of facilitated workshop with Philippe Borremans · Live crisis simulation with 6 injects · On-camera spokesperson exercise with video playback · 50+ templates and tools · Breakfast, lunch, and refreshments · Printed workbook · Certificate of completion from RiskComms Academy (16 CPD hours) · 12-month access to self-paced online materials · Post-workshop 1:1 implementation call with Philippe (30 minutes) · Alumni community access
Your Facilitator
Philippe Borremans
Philippe Borremans is not an academic who teaches crisis communication from a textbook. He is a practitioner who has been in the room when it matters — advising WHO, the IAEA, the ICRC, ECDC, and GCC government agencies across 50+ countries over 25 years.
He served as President of the International Public Relations Association (IPRA). He hosts the Wag The Dog newsletter and podcast — resources read by nearly 2,000 communication professionals worldwide.
Philippe's simulation-based approach produces communication leaders who are ready before the crisis hits.
Credential bar
Experience
25+ years · 50+ countries · 6 continents
Clients
WHO, IAEA, ICRC, ECDC, GCC Governments, IHH Healthcare, IBM
Roles
Former President, IPRA · Crisis Communication Adviser
Publisher
Wag The Dog newsletter — ~2,000 practitioners
Frequently Asked Questions
Common questions
Where is the workshop held?
Public programmes run in major business centres worldwide, with current locations including Dubai, London, Brussels, Amsterdam, and Singapore. New cities are added based on demand. For corporate teams, delivered in-house anywhere in the world as a Bespoke Engagement.
Do I need prior crisis communication experience?
Helpful but not strictly required. Recommended: familiarity with the ISO 22361 standard. If entirely new to the standard, consider the Foundation Collection self-paced primer first.
Is this an ISO certification programme?
No. This is an ISO 22361 implementation programme. You receive a Certificate of Completion from RiskComms Academy, validated for 16 CPD hours.
What is the group size?
Public workshops are capped at a small number of participants to ensure quality of facilitation and peer challenge. In-house programmes accommodate up to 15 participants.
Can this be delivered in-house for my team?
Yes — as a Bespoke Engagement, delivered at your offices anywhere in the world. Reference pricing, per person: EUR 5,000 / USD 5,500 for a 1-day intensive, EUR 7,500 / USD 8,250 for the full 2-day programme. Minimum group sizes apply.
What is the cancellation policy?
Full refund with 30+ days' notice. 50% refund 14–30 days before. Within 14 days, no refund, but seat transfer to a colleague is permitted at no cost. Transfers to a future date permitted once, subject to availability.
Secure Your Seat
Limited participants. No filler. No observers. Every seat is active.