The Implementation Gap
You know the standard.
You need the implementation plan.
Your organisation is expected to communicate effectively during a crisis. ISO 22361 is the global benchmark. Clause 8 lays out exactly what you need to do.
But reading the standard and building a functioning crisis communication capability are two very different things.
The stakes are rising fast. NIS2. DORA. Your board is asking questions. Your CEO wants a plan on their desk. You need to move from "we're aware of ISO 22361" to "here's our implemented crisis communication framework" — and you need to do it without a six-figure consultancy budget or a two-week secondment.
That is exactly why this programme exists.
The Solution
The exact tools to implement —
not just understand.
This course gives you every template, framework, and decision tool required to implement ISO 22361 Clause 8, No theory without application. No filler. Just the practical assets you need — delivered in focused 10–13 minute lessons you can fit between meetings.
Eight to ten hours of content. Fifty-plus downloadable templates. One capstone project that produces your organisation's crisis communication plan. Complete it in two weeks or four — the pace is yours.
Curriculum
Seven modules. Every Clause 8 requirement,
mapped to ISO 22361 Clause 8.
Each module maps directly to ISO 22361 Clause 8 requirements and the four implementation phases — Anticipate, Engage, Sustain, Restore. You will work through the standard sequentially, building your implementation plan as you progress.
The Strategic Foundation
Clause 8.1 + 8.2 · Phase: Anticipate
Position crisis communication as a strategic function, not a tactical afterthought. Establish pre-crisis planning protocols and integrate social media monitoring into your early warning system.
Templates: Clause 8 readiness checklist, strategic alignment brief.
Stakeholder & Reputation Management
Clause 8.3 · Phase: Anticipate
Map stakeholders using the Power/Interest grid. Build narrative control frameworks. Develop counter-misinformation protocols before you need them.
Templates: Stakeholder mapping matrix, reputation risk assessment.
Roles, Responsibilities & Team Structure
Clause 8.4 · Phase: Anticipate/Engage
Assign clear ownership with RACI matrices. Select and prepare spokespersons using evidence-based criteria.
Templates: Crisis communication RACI matrix, spokesperson briefing template, media protocol checklist.
Strategy & Principles Under Pressure
Clause 8.5 + 8.6 · Phase: Engage
Master the five non-negotiable principles: timeliness, consistency, transparency, accuracy, and credibility.
Templates: Principles compliance checker, crisis decision tree.
Cross-Channel Consistency & Barrier Removal
Clause 8.7 + 8.8 · Phase: Sustain
Ensure message alignment across every channel. Identify and dismantle the barriers that derail crisis response.
Templates: Message consistency tracker, barriers assessment worksheet.
Social Media: Opportunities & Threats
Clause 8.9 · Phase: Sustain
Respond to misinformation in real time. Build monitoring dashboards and engagement rules.
Templates: Social media response flowchart, real-time monitoring setup guide.
Integration & Implementation Planning
Phase: Restore
Synthesise everything into a single, actionable document. Build your 90-day implementation roadmap.
Templates: 90-day implementation roadmap template.
Capstone Project
By the end of Module 7, you will have produced a complete, organisation-specific crisis communication plan ready for executive review.
Templates & Tools
You don't just learn the standard.
You build the system.
Every module includes downloadable templates you can use immediately. By the end, you will have a complete toolkit for ISO 22361 Clause 8 implementation.
9 core templates:
Also included
7 self-assessment quizzes
One per module, with instant feedback
Capstone project brief
Produces your organisation's crisis communication plan
Certificate of Completion
From RiskComms Academy, on successful completion
Private community access
Peer discussion and Q&A with Philippe
12 months' access
Revisit any module as your situation evolves
How It Works
Three steps to a
deployable crisis communication plan.
01
Enrol
Gain immediate access to all seven modules and 50+ templates. Start the same day.
02
Learn on your schedule
Watch 10–13 minute lessons when it suits you. Expect 8–10 hours total, spread across 2–4 weeks or one focused sprint.
03
Implement with confidence
Apply templates directly to your organisation. Submit your capstone project. Receive your certificate.
Your Instructor
Philippe Borremans
Twenty-five years. Fifty-plus countries. One clear focus: helping organisations communicate when it matters most.
Philippe Borremans has advised the World Health Organization, the International Atomic Energy Agency, the International Committee of the Red Cross, ECDC, and GCC government agencies. He is a former President of the International Public Relations Association (IPRA) and publishes the Wag The Dog newsletter — read by nearly 2,000 crisis communication professionals worldwide.
He developed the frameworks and tools you are about to learn. Now you get them ready to use.
Credential bar
Experience
25+ years · 50+ countries · 6 continents
Clients
WHO, IAEA, ICRC, ECDC, GCC Governments, IHH Healthcare, IBM
Roles
Former President, IPRA · Former VP, IARCC
Publisher
Wag The Dog newsletter — ~2,000 practitioners, 64–68% open rate
Pricing
Enrol today
Early Bird
EUR 649 / USD 715 per person
Regular
EUR 849 / USD 935 per person
Everything included:
30 video lessons (8–10 hours) · 50+ downloadable templates · 7 self-assessment quizzes · Capstone project with feedback · Certificate of completion · 12 months' access · Private community access
14-day money-back guarantee. No questions. No risk.
Enrol Now — From EUR 649 / USD 715 per personFrequently Asked Questions
Common questions
How long do I have access?
12 months from purchase. All templates are downloadable and yours to keep.
Will I receive an ISO 22361 certification?
No. This is an ISO 22361 implementation programme, not an ISO certification course. You'll receive a Certificate of Completion from RiskComms Academy. For ISO certification, pursue accredited certification through an appropriate certification body.
How does this programme differ from ISO certification courses?
ISO certification courses prepare you to sit for an examination and achieve formal accreditation. This programme focuses entirely on implementation — practical tools, templates, and frameworks to build and deploy a functioning crisis communication system. Think of certification as the theory credential; this is the practitioner's toolkit.
What if I need help during the course?
A private community is included for questions and peer connection. Dedicated one-to-one coaching add-ons are available at checkout.
Can my team enrol together?
Yes. Team licences are available for 3, 5, 10+ participants — contact us for organisational pricing.
What is the refund policy?
14-day money-back guarantee, no questions asked.
Your Crisis Communication Plan Starts Here
ISO 22361 Clause 8 tells you what to do. This programme gives you exactly how to do it.
Enrol Now — From EUR 649 / USD 715 per person